Story behind the Snake Legend
The name Smokov comes from the Bulgarian name of the Adder snake. The brothers have to thank their great-grandfather for it. One hot summer day a long, long time ago, he found a huge adder snake on the road. Thinking it was dead he thought it would be a good idea to wear it as his belt. The snake would soon prove him wrong, awakening in the middle of the village’s pub to cause quite of a stir. It certainly left its mark – not on the man’s flesh though, but on his family name, changing to reflect the story he became famous with. When years later his great-grand-children would create their clothes’ brand, the legendary episode would re-emerge to inspire its name.